On Family Feud, the mystery hidden for surveys and responses when revealed to competing families is the hope of glory.  With every game, contestants can be seen eagerly awaiting every “top answer” uncovered, as fortunes hang in the balance.  Especially engaging is the moment in the “triple money” round, when the very last guess awaits a final judgment: it’s either on the board—in which case, the family lives on to enter the “fast money” round—or it gets the “X” and the family is banished from the stage, cast away to forever consider what might have been.

It provides a wonderful image of Final Judgment.

How interesting then to have one day viewed this set of responses written on the games show’s book of life: “If you were to get to Heaven, what would you expect to see?”

Here were the top six responses:


The set of answers requires little commentary, beyond this: What…not Gandhi?  Seriously, look at the answers.  Especially pastors and preachers: Look at the board!  It breaks the heart.

In Colossians, Paul says his “stewardship from God” is “to make the word of God fully known” (Colossians 1:25).   May the image of these top six answers motivate us all to truly strive to make the word of God fully known.

A final note: These last five weeks I have been treating Family Feud as a “cultural text”―and as a demonstration of kind of thinking done in the field of cultural hermeneutics.  Toward this end, I want to commend Kevin Vanhoozer’s Everyday Theology How to Read Cultural Texts and Interpret Trends (Grand Rapids: BakerAcademic, 2007) to WHI listeners and MR readers.  In making the word of God fully known, it is not only essential to know and share God’s word, but also to understand the word-deprived world in which its hearers are situated.

I hope you have enjoyed this short series of Family Feud posts.


James Gilmore is the co-author of the bestselling book, The Experience Economy. A prolific speaker and popular business consultant, Jim has also been a guest on White Horse Inn and has recently written for Modern ReformationJim is a Batten Fellow and Adjunct Lecturer at the Darden School of Business at the University of Virginia. He is also a Visiting Lecturer in Apologetics at Westminster Seminary California, where he teaches a course on cultural hermeneutics.