WHI-960 | The Experience Economy
Aug.30, 2009 by
in
2009 Show Archive, White Horse Inn
There is a new trend in the business world. Offer your customers rich experiences, and they’ll keep coming back. But is this a good model for churches to adopt? On this edition of the White Horse Inn Michael Horton talks with business writer James Gilmore about his books, The Experience Economy, and Authenticity.
RELATED ARTICLES
Feasting in a Fast-Food World
Michael Horton
An Interview with James Gilmore
More than Meets the Mouth
Ken Myers
RECOMMENDED BOOKS
The Experience Economy, Gilmore & Pine
Authenticity, Gilmore & Pine
A Better Way
Michael Horton
PROGRAM AUDIO
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
MUSIC SELECTION
Artist: Doug Powell, www.dougpowell.com
Leave a Reply
Please be courteous and respectful. Reasons your comment may be trashed in moderation include vulgarity, discourteous or inflammatory or unacceptably offensive language, threats - either general or specific, being simply too long, and off-topic subject matter. Keep your comments concise and on-topic. White Horse Inn is a Christian organization and we reserve the right to moderate the commentary as we see fit. Keep it clean, people, this isn't YouTube!